MALÙ

Branding + Logo
Social Media Templates
Visual Identity

SERVICES

The challenge for Malù was to create a visually striking brand presence that resonates with a modern audience while capturing the essence of beach life. The goal was to develop social media templates that not only showcase diverse individuals confidently wearing bikinis but also evoke a sense of fun and empowerment.

CHALLENGE

Silhouette of a woman standing on the beach with arms raised above her head, ocean in the background, and trees with leaves in the foreground, overlaid with the logo and text 'MALÙ'.
A grid layout of various fashion and nature-themed images and graphics with text overlays, including swimsuit photos, beach scenes, and abstract designs, on a neutral background.

RESULTS

The results of the Malù project successfully established a cohesive brand identity that resonates with its target audience. The modern social media templates were designed to be visually striking and engaging, showcasing a fresh aesthetic that captures attention and invites interaction. In addition, the logo effectively reflected the brand's connection to the sea, incorporating elements that resonate with sun, waves and sand.

Magnifying glass with black handle and silver rim.

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